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	<title>Comments on: How to: Faith-Based Marketing</title>
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	<link>http://www.faithbasedmarketing.com/v2/2009/06/02/how-to-faith-based-marketing/</link>
	<description>The guide to reaching 140 million Christian customers</description>
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		<title>By: Frank Chimento</title>
		<link>http://www.faithbasedmarketing.com/v2/2009/06/02/how-to-faith-based-marketing/comment-page-1/#comment-853</link>
		<dc:creator>Frank Chimento</dc:creator>
		<pubDate>Mon, 03 Aug 2009 00:14:39 +0000</pubDate>
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		<description>Gentlemen, 

Great job putting out this book. I ordered it today. I love what you&#039;re doing and it&#039;s long overdue. Since 1993 I&#039;ve worked in &quot;Christian business&quot; and created a little known magazine called 7ball back in 1995 while working with Thomas Nelson. I was amazed at how &quot;easy&quot; it was to completely dominate the landscape in a short period of time, not because of anything brilliant I was creating or doing, but in large part because of the &quot;void&quot; in the marketplace and the absolute ignorance the secular companies displayed toward the Christian consumer. I remember distinctly a conversation I had with the ad agency Chiat-Day when approaching them about having Nike as an advertiser. I could go on for days and you already know the details of what that conversation was like. Most importantly, I see your vision working in two distinct ways. 

For the past 10 years I have been teaching/training/consulting massive organizations regarding persuasion, influence and interpersonal skills. I have studied under the best, most recognizable leaders in the world regarding these &quot;new&quot; cognitive sciences. Millions of books like Tipping Point, Awake the Giant Within, etc., have been sold and still none of the &quot;experts&quot; recognize that the Bible and the life of Christ is the foundation for all this &quot;knowledge.&quot; 

That said, this is just a long-winded note to encourage you to continue educating people about how to connect with Believers worldwide. They may not be aware about how that connection will impact their lives for eternity. 

Be amazing,
Frank Chimento</description>
		<content:encoded><![CDATA[<p>Gentlemen, </p>
<p>Great job putting out this book. I ordered it today. I love what you&#8217;re doing and it&#8217;s long overdue. Since 1993 I&#8217;ve worked in &#8220;Christian business&#8221; and created a little known magazine called 7ball back in 1995 while working with Thomas Nelson. I was amazed at how &#8220;easy&#8221; it was to completely dominate the landscape in a short period of time, not because of anything brilliant I was creating or doing, but in large part because of the &#8220;void&#8221; in the marketplace and the absolute ignorance the secular companies displayed toward the Christian consumer. I remember distinctly a conversation I had with the ad agency Chiat-Day when approaching them about having Nike as an advertiser. I could go on for days and you already know the details of what that conversation was like. Most importantly, I see your vision working in two distinct ways. </p>
<p>For the past 10 years I have been teaching/training/consulting massive organizations regarding persuasion, influence and interpersonal skills. I have studied under the best, most recognizable leaders in the world regarding these &#8220;new&#8221; cognitive sciences. Millions of books like Tipping Point, Awake the Giant Within, etc., have been sold and still none of the &#8220;experts&#8221; recognize that the Bible and the life of Christ is the foundation for all this &#8220;knowledge.&#8221; </p>
<p>That said, this is just a long-winded note to encourage you to continue educating people about how to connect with Believers worldwide. They may not be aware about how that connection will impact their lives for eternity. </p>
<p>Be amazing,<br />
Frank Chimento</p>
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		<title>By: Steven Mitchell</title>
		<link>http://www.faithbasedmarketing.com/v2/2009/06/02/how-to-faith-based-marketing/comment-page-1/#comment-814</link>
		<dc:creator>Steven Mitchell</dc:creator>
		<pubDate>Thu, 09 Jul 2009 01:08:22 +0000</pubDate>
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		<description>My name is Steven Mitchell and I am a new Christian publisher. I have put together a great product (Christian book for teens) that is getting incredible testimonies (we added a testimony page to the web site) but we are not properly marketing the book. I read your book and it was awesome, it has given me alot of ideas not to mention all the resources. Thanks for such a great book. Are you guys ever in the DC area for seminars? Thanks Again, God Bless   Steven</description>
		<content:encoded><![CDATA[<p>My name is Steven Mitchell and I am a new Christian publisher. I have put together a great product (Christian book for teens) that is getting incredible testimonies (we added a testimony page to the web site) but we are not properly marketing the book. I read your book and it was awesome, it has given me alot of ideas not to mention all the resources. Thanks for such a great book. Are you guys ever in the DC area for seminars? Thanks Again, God Bless   Steven</p>
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